✪ Over 25,000 copies sold in Korea in on two months
✪Ray Dalio’s PRINCIPLES meets Samsung

Koh Dongjin, the former president of Samsung Electronics, is a modern legend. Koh started as an ordinary employee at the R&D department in Samsung and worked his way up to the top. He not only navigated Samsung through the Galaxy Note 7 battery explosion crisis in 2016 but also revived the Galaxy brand by introducing foldable smartphones.

WHAT IS WORK consists of 33 pieces of advice from Koh, extracting from the essence of his conversation with all ranks of Samsung employees during his tenure. From maintaining professional relationships to navigating crises, Koh shares insights on the essence of work, its purpose, and the art of mastering it.

This book is more than just a self-improvement guide for professionals, but also serves as a mentor for anyone who aspires to climb the corporate ladder through hard work. Koh reminds us that with passion, grit, and determination, anyone can find their path to success.